Jingles used to be the mainstay of industry, that gave consumers a “little dab will do ya” which stuck not just in your hair, but in your mind and on the tip of your tongue when you went to the store smiling – singing it, happy to buy it and they stood behind it. Baby suppliers were quick to add the slogan Remember our diapers – it’s time for a change, or even in later years, we all know even without a certain Mrs., what the familiar brand of coffee is in our cup. Recently the media has been capitalizing on that time, with john doe actors, hamming it up madley with other men and women as they sweep award shows. But it isn’t a television show! It used to be life – the way you were raised and what you expected each day. God had a great little jingle, Do Unto Others – too bad he can’t get a reality show because what a concept that would be! Now, business is nothing more than Soylent Green take it if you want to live, or leave there are others behind you – you don’t really matter.
Dad told me you could get more flies with sugar than vinegar once – I thought it was the stupidest thing I ever heard – who likes flies? As I grew up and it made sense, especially when I realized I was one of those bugs, getting my wings pulled off whenever it was convenient, by someone with more power or influence. Later as I aged and the Internet became a place for cyber attacks, identify theft, lies and deception (and that is on a good day), I saw once again I was the fly, only this time after paying the “Price,” I was left saying the unthinkable, “help me – help me.”
When did nasty become the norm? It takes more energy to be evil, you have to think about it and then deal with the guilt later. Well, at least that was how I was raised. Remember that more muscles in a frown than a smile bill of goods we were suppose to buy? In a world where money is tight, jobs are few, families are falling apart and values are almost worthless, doesn’t it make sense to stop being cheeky and turn the other cheek? How about making a difference, standing up for what is right, and forget the pink stuff because there is NO substitute – just use the damn sugar!
I am so weary at the end of the day anymore, sure after 50 I have driven past the creak and moan rest stop more than once, but it’s my heart that is heaviest. It makes me sad when I do something extra for those in my day only to be asked why? My response is always “why not?” but it doesn’t matter, the stock we once took in ourselves no longer exists, and the market has crashed on society as a whole.
I know what’s in my cup thank you, it’s human kindness, and as for the world around me – indeed it’s time for a change